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So what can happen if your business text messages customers, even though you didn’t disclose the above two things when you collected mobile phone numbers, or didn’t do so in a “clear and conspicuous” manner? One of three things can happen…ġ) Your customers may be granted a private right of action in a local court.
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Risks of Texting Customers Without Consent End of story.ĭon’t believe us? Jiffy Lube sent text messages to their customers to get their permission, and it ended up costing them $47M in the largest text message spam lawsuit to date. The answer is very clear: NO! Remember, if you did not disclose the above two things when collecting your customers’ mobile phone numbers, or didn’t disclose those two things in a “clear and conspicuous” manner, then you can not text message them. This usually leads to businesses asking if they can text message their customers to get their permission. The following is an examples of clear and conspicuous consent:Īs you can imagine, when most businesses initially collect their customers’ mobile phone numbers, they either do not disclose the above two things to their customers, or do not do so in a “clear and conspicuous” manner. If you did not disclose the two things above to customers when they gave you their mobile phone numbers, or you didn’t disclose those things in a “clear and conspicuous” manner, then you cannot text message them. What does “clear and conspicuous” mean? It means that the disclosures were plainly displayed in close proximity to wherever you were asking customers for their mobile phone numbers.
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We also are able to send feedback surveys and birthday messages, which all help to personalize our clients' experience at the clinic. When we had a major earthquake and our computers and phones system was down, we were able to access Wired Client through our phones to text and check in on our clients. First, it has helped us stay in contact with our clients. Wired Client has been a great addition to our administrative and clinical team! We have used Wired Client in many helpful ways.